Privacy Policy

Bokksu Inc (“Bokksu”, “we” or “us”), the operator of this web site, is committed to preserving the privacy of those who visit the www.bokksu.com site (the “Site”) and users of our mobile application (the “App”). This document will outline how we gather and utilize various sources of information obtained during your visit to the Site or use of our App and the services, features, content or applications we offer (collectively with the Site and App, the "Services"). This Privacy Policy applies to information collected through the Services and is made a part of and incorporated into the Site Terms and Conditions.


This Privacy Policy communicates how, when, and why we gather information about our customers and what we do with it.

THIS PRIVACY POLICY DOES NOT APPLY TO OTHER WEBSITES OR ONLINE SERVICES TO WHICH WE LINK. YOU AGREE THAT YOUR USE OF THE SITE, APP, OR SERVICES SIGNIFIES YOUR ASSENT TO THIS PRIVACY POLICY. IF YOU DO NOT AGREE WITH THIS PRIVACY POLICY, YOU ARE NOT AUTHORIZED TO USE THIS SITE, APP, OR OUR SERVICES.

 

INFORMATION COLLECTED

 

PERSONAL INFORMATION

If you subscribe to Bokksu and/or place an order with us, we will ask you for your name, e-mail address, shipping address, telephone number and payment information or certain other personally identifiable information about yourself ("Personal Information"). We also may ask you for demographic information.

We use this information to process and fulfill your order and to notify you of your order status. Telephone numbers and e-mail addresses are used to contact you regarding your order. In addition, when you respond to a contest, survey, questionnaire, sweepstakes or other promotional feature, we may ask you for your name, address and email address or other Personal Information.

We collect various information on our behalf from and about you, including information you directly provide when you use the Messaging Service. For example, we collect the phone number and/or email address you provided when signing up for the Messaging Service. When you send messages via the Messaging Service, we will also collect your messaging history and any information included in those messages. We may also collect information about you using cookies or similar technologies. Cookies are pieces of information that are stored by your browser on the hard drive or memory of your device. Cookies enable personalization of your experience on the Messaging Service. For example, we use cookies to track the items in your Shopping Cart and may use that information to send you triggered text campaigns (e.g., sending you personalized text messages such as shopping cart reminders). Message frequency will vary. Msg & data rates may apply, Reply STOP, Reply HELP. Reply HELP for help or email 

We also collect information about you when you interact with us on social media platforms. If you message us or tag us in a social media post, we will collect information about your message or the post (including photos and videos) we are tagged in.

 

Except as described in this Policy, Bokksu does not share your Personal Information, including your e-mail address, with any third parties for their own marketing purposes without your express permission.

 

Automatically collected INFORMATION

In addition, we also automatically collect information about your use of our Site and App, such as your IP host address, pages viewed and App features you used, browser and device type and operating system, duration and frequency of visits or App usage, and other data, and may aggregate any information collected in a manner which does not identify any individual ("Aggregate Information"). We also may use tools that allow us to monitor how you navigate the Site, App and Services, such as how you move your cursor or where you enter text (without seeing the actual text you enter) to help us improve the Site, App and Services and to identify and diagnose bugs. Information obtained in connection with the Site and App may be intermingled with and used by us in conjunction with information obtained through sources other than the, Site including both offline and online sources.

With your permission, we will collect App users’ location information from your device to customize your experiences and for our marketing purposes. You may turn off location features through the location settings on your device.

HOW WE USE YOUR INFORMATION

We use your information, including personal information, for the following purposes:

 

ENHANCED AND PERSONALIZED SHOPPING EXPERIENCE

We use Personal Information in order to give you a more enjoyable convenient shopping experience and to help us identify and/or provide information, products or services that may be of interest to you. We use your Personal Information to support and enhance your use of the Site, and its features, the App, and our Services, including without limitation: fulfilling your order; providing customer service; tailoring the content and information that we may send or display to you; tracking email invitations you send; and otherwise supporting your use of the Site.

We may also track your past purchases to provide you with a personalized profile of your shopping history and to make personalized recommendations and offers. In addition, we may notify you about new services or special promotional programs, or send you communications, offers or information about our and our affiliates’ products and services, as well as information about the products and services of other parties that we think may be of interest to you.

ADVERTISING AND ANALYTICS

We use information we collect to help us determine relevant advertising content and media to display, whether on our Site or App, on non-affiliated websites and media, and offline, as well as to measure the success of our advertising campaigns. We also use the information we collect to create custom audiences and lookalike audiences for our online advertising campaigns.

We analyze the information we collect to better understand how users access and use our Sites, App and Services, both on an aggregated and individualized basis. For example, we will evaluate which features of our Services are more (or least) used by users, and we will use this information to update or add new features to our Services. We may also use feedback provided by users to update our Services or develop new offerings. We may send you surveys and questionnaires to evaluate customer satisfaction, user engagement, for market research, or other purposes.

As described above, we may create Aggregate Information, anonymized, pseudonymized or de-identified data sets from the information we collect. We may use such data sets for research, product and services improvement and development, marketing, advertising, trend analysis and other purposes.

BUSINESS AND LEGAL PURPOSES

Like all businesses, we use the information we collect to comply with legal obligations and act in accordance with legal authorizations, as part of our general business operations, and for other business administration purposes, including to comply with our legal and regulatory requirements, authenticating your identity, maintaining user records, to monitor your compliance with your agreements with us, to collect debts owed to us, to safeguard our business interests, and to manage or transfer our assets or liabilities, for example in the case of an acquisition, disposition, merger or ‎‎reorganization, as described below. We also will use your information where we believe necessary to investigate, prevent or take action regarding illegal activities, suspected fraud, situations involving potential threats to the safety of any person or property, or violations of this Policy, any agreement you have entered into with us, and any applicable terms and conditions.

From time to time, we may inform you about other purposes that we may use your information for. Where required by applicable laws and regulations, we will obtain your consent if we wish to use your personal information for purposes requiring such consent.

how we share your information

 

AFFILIATES; CONSULTANTS; THIRD PARTIES

In connection with their performance of services to maintain and operate the Services and certain features of the Services, certain trusted service providers may be permitted to access your information. For example, we may use service providers to host the Site or App; operate various features available on the Services; send emails; analyze data; provide search results and links and assist in fulfilling your orders.

Aside from us, only our affiliates, technical consultants, third party auditors and other parties who make our Site available, enhance its functionality, assist with the processing of your purchases, or provide associated services and/or who deal with you in delivering content, samples, products, gifts and prizes, have access to this information.

If you participate in the Bokksu Community or tag us on social media, we may share your name and the content you have tagged us in (such as your photos or videos) on our Services and on our social media accounts. If you post a review, your review will be available to all Site, App, and Services visitors.

INFORMATION RELATED TO ADVERTISING

To support and enhance the Services, we may serve advertisements, and also allow third parties advertisements, through the Services. These advertisements are sometimes targeted and served to particular users and may come from third party companies called "ad networks." Ad networks include third party ad servers, ad agencies, ad technology vendors and research firms. Ad networks may use cookies, JavaScript, web beacons (including clear GIFs), Flash LSOs and other online tracking technologies to measure the effectiveness of their ads and to personalize advertising content to you. These cookies and other technologies are governed by each ad network's specific privacy policy, not this one. We may provide these parties with information, including personal information, about you to assist us with our advertising campaigns. We may engage with ad networks that are members or organizations or programs that manage the advertising privacy choices these ad networks offer consumers.

When you visit our Site or use our mobile applications or other Services, ad networks and other parties may collect information about your online activities over time and across different websites. We are not responsible for the privacy practices of these ad networks and other parties.

Advertisements served through the Services may be targeted to users who fit a certain general profile category, which may be inferred from information provided to us by a user, may be based on the Services usage patterns of particular users, or may be based on your activity on other websites, mobile applications, and media. We also may disclose certain information (such as your email address) to ad networks, including Facebook, so that we can better target ads and content to you and others with similar interests on other websites or media (“Custom Audiences”). We may also work with other ad networks and marketing platforms that enable us and other participants to target ads to Custom Audiences submitted by us and others. You may also control how Facebook and other ad networks display certain ads to you, as explained further in their respective privacy policies or by using the opt-outs described below.

  • For more information about these Ad Networks and opting out of tracking through the NAI, visit here.
  • For more information about interest-based advertising and opting out through the DAA, visit here.
  • For more information about disabling and controlling cookies in your browser, visit here.

 

LAW ENFORCEMENT AND INVESTIGATIONS

Please note that Bokksu reserves the right to and may disclose Personal Information about you in response to (a) requests from local, state or federal law enforcement officials; (b) any judicial, administrative or similar proceeding or order, such as subpoena; (c) if required by law; or (d) to investigate suspected fraud, harassment, physical threats, or other violations of any law, rule or regulation, the Services rules or policies, or the rights of third parties or to investigate any suspected conduct which we deem improper.

CHANGE OF CONTROL

Please also note that we do reserve the right to transfer your Personal Information and other information as an asset in connection with a proposed or actual merger or sale (including any transfers made as part of an insolvency or bankruptcy proceeding) involving all or part of our business or as part of a corporate reorganization, stock sale, financing, or other change in control. In such a circumstance the Transferee would be bound by the terms of this Privacy Policy. As part of the change of control process, we may share certain of your Personal Information with lenders, auditors, and advisors, including attorneys and consultants.

NON-PERSONALLY IDENTIFIABLE INFORMATION

We use non-personally identifiable information in the aggregate, so that we can improve the Services and for business and administrative purposes. We may also use or share with other parties for any purpose aggregated, anonymized, pseudonymized, or de-identified data that contains no personally identifiable information.

SWEEPSTAKES

If you submit your email address to be added to a mailing list or Sweepstakes or other promotion, we will use the email address to send you announcements, special offers from Bokksu and its promotional partners along with Services updates. Each promotional email we send will contain information on how to unsubscribe from our mailing list. You can also unsubscribe from our promotional emails by sending an email to legal@bokksu.com.

REFERRALS

If you elect to use our referral services for informing a friend about our Services we ask you for the friend's name and email address. Bokksu will automatically send the friend a one-time email inviting them to visit the Site. Bokksu stores this information for the sole purpose of sending this one-time email and tracking the success of our referral program.

USE OF COOKIES and other technologies

Our Site may pass a "cookie" (a string of information that is sent by a web site to be resident on your system's hard drive, and/or temporarily in your computer's memory blocks). The purpose of a cookie is to tell the web server that you have returned to a particular page. The Site may use cookies to keep track of your status and contents of your shopping cart, or to retain information gathered in cookies to allow you access to password-protected areas of the Site. You may set your browser to decline cookies. If you do so, however, you may not be able to fully experience some interactive features of the Site.

Clear GIFs are tiny graphics with a unique identifier, similar in function to cookies. In contrast to cookies, which are stored on your device’s hard drive, clear GIFs are embedded invisibly on web or mobile application pages. We may use clear GIFs (aka web beacons, web bugs or pixel tags), in connection with our Services to, among other things, track the activities of Services users, help us manage content, and compile statistics about usage of our Services. We and our service providers also use clear GIFs in HTML emails to help us track email response rates, identify when our emails are viewed, and track whether our emails are forwarded.

We use automated devices and applications, such as Google Analytics, to evaluate usage of our Services. We also may use other analytic means to evaluate our Services. We use these tools to help us improve our Services’ performance and user experiences. These entities may use cookies and other tracking technologies, such as web beacons or local storage objects (LSOs), to perform their services. To learn more about Google’s privacy practices, please review the Google Privacy Policy at https://www.google.com/policies/privacy/. You can also download the Google Analytics Opt-out Browser Add-on to prevent their data from being used by Google Analytics at https://tools.google.com/dlpage/gaoptout.

Currently, our systems do not recognize browser “do-not-track” signals. You may, however, disable certain tracking as discussed in this section (e.g., by disabling cookies); you also may opt-out of targeted advertising by following the instructions in the Information Related to Advertising section above.

HOW WE PROTECT YOUR INFORMATION

 We have undertaken commercially reasonable efforts to prevent unauthorized Internet access to visitor data retained in our servers, however, due to the inherent open nature of the Internet, Bokksu cannot ensure or warrant the security of any information you transmit to us or any information provided online, and you do so at your own risk. Users must accept all risks associated with any data transmission, including the risk that their Personal Information may be intercepted in transit. Bokksu will not be liable for disclosures of your Personal Information due to errors in transmission or unauthorized acts of third parties.

The Site encrypts your credit card number and other Personal Information using secure socket layer (SSL) technology to provide for the secure transmission of the information from your PC to our servers. In addition, only those employees and third parties who need access to you information in order to perform their duties are allowed such access.

 

ACCESSING AND UPDATING YOUR PERSONAL INFORMATION AND PREFERENCES

If you are a registered user, you may access and update your registration information and your preferences to receive email or other communications from us by sending an email to legal@bokksu.com.

We will take commercially reasonable steps to implement your opt-out requests promptly as required by applicable law, but you may still receive promotional emails from us for up to ten business days as we process your request.

While we make efforts to accommodate requests to restrict our use of your information, we reserve the right to delete all or any portion of customer information if we are not able to reasonably accommodate a requested restriction.

We encourage interested persons to raise any concerns using the contact information provided and we will investigate and attempt to resolve any complaints and disputes regarding use and disclosure of Personal Information.

CHILDREN'S PRIVACY AND PARENTAL CONTROLS

This Site and the App are not intended for persons under the age of 13, and we have no intention of collecting or soliciting Personal Information from persons under the age of 13. If you are not 13 or older, you are not authorized to use the Site. Parents should be aware that there are parental control tools available online that you can use to prevent your children from submitting information online without parental permission or from accessing material that is harmful to minors. If we are notified that a child under age 13 has provided us with Personal Information, we will use reasonable efforts to delete such information from our database.

LINKS TO THIRD PARTY SITES

Our Services may contain links to other web sites, including our affiliated or co-branded web sites. Other web sites may also reference or link to our Site. These "other" domains (web sites) are not controlled by Bokksu. We encourage our users to be aware when they leave our Services to read the privacy policies of each and every web site that collects personally identifiable information. We do not endorse, screen or approve, and are not responsible for the privacy practices or content of such other web sites. Visiting these other web sites is at your own risk.

SITE TERMS AND CONDITIONS

Use of this Site is governed by, and subject to, the legal notices contained in our Terms and Conditions. Your use, or access, of the Site constitutes your agreement to be bound by these provisions. IF YOU DO NOT AGREE TO THESE TERMS YOU MAY NOT ACCESS OR OTHERWISE USE THE SITE.

PRIVACY POLICY CHANGES

We reserve the right, at our discretion, to change, modify, add, or remove portions from this policy at any time. If we decide to change our Privacy Policy, we will post the revised Privacy Policy here so that you will always know what information we gather, how we might use that information and whether we may disclose it to anyone. Your continued use of the Site, App, and Services indicates your assent to the Privacy Policy as posted. Please check this page periodically for changes to this Privacy Policy. If we make any change to this Privacy Policy that we in our sole discretion deem material, we will notify you in a manner we deem appropriate.

If you have any questions about the bokksu.com Privacy Policy, please contact us at:

legal@bokksu.com

United States of America

Our Site is maintained in the United States of America. By using the Site, App, or Services you authorize the export of Personal Information to the USA and its storage and use as specified in this policy.

 

Additional Information for California Residents

In this section, we provide additional information to California residents about how we handle their personal information, as required under California privacy laws including the California Consumer Privacy Act (“CCPA”). This section does not address or apply to our handling of publicly available information lawfully made available by state or federal government records or other personal information that is exempt under the CCPA. 

  1. Categories of Personal Information Under the CCPA 

While our collection, use and disclosure of personal information varies based upon our relationship and interactions with you, in this section we describe, generally, how we have collected and disclosed personal information about California residents in the prior 12 months (from the Last Updated data above). As further described in the Information Collected section above, we may collect personal information from the following sources:

  • directly from the individual
  • advertising networks
  • data analytics providers
  • social networks
  • internet service providers
  • operating systems and platforms

The table below identifies the categories of personal information (as defined by the CCPA) we have collected about California residents, as well as how we have sold or disclosed for a business purpose such information. For more information about the business and commercial purposes for which we collect, use and disclose personal information, please see the How We Use Your Information and the How We Share Your Information sections above. Under the CCPA, a “sale” includes disclosing or making available to a third party personal information, in exchange for monetary compensation or some other value or benefit. While we do not disclose personal information in exchange for monetary compensation, we may make certain categories of personal information available in order to receive certain benefits or services, such as when we make Site browsing information available to third party ad companies (through third party cookies or tags on our Sites) in order to improve and measure our ad campaigns and reach users with more relevant ads and content.

 

Personal Information Collected

 

Categories Description Do We Disclose this Information? Do We Sell this Information? Categories of Third Parties to Whom We May Disclose or Sell this Information
Identifiers






Includes direct identifiers, such as name, alias user ID, username, or unique personal identifier; email address, phone number, address and other contact information; IP address and other online identifiers.

Includes personal information, such as name, account name, user ID, contact information, payment information that individuals provide us in order to purchase or obtain our products and services. For example, this may include information collected when an individual register for an account, purchases or orders our products and services, or enters into an agreement with us related to our products and services.





YES YES • Bokksu Site and App users
• service providers
• advisors and agents
• government entities and law enforcement
• affiliates and subsidiaries
• advertising networks
• data analytics providers
• social networks
Customer Records





Includes personal information, such as name, account name, user ID, contact information, payment information that individuals provide us in order to purchase or obtain our products and services. For example, this may include information collected when an individual register for an account, purchases or orders our products and services, or enters into an agreement with us related to our products and services.





YES NO "• Bokksu Site and App users
• service providers
• advisors and agents
• government entities and law enforcement
• affiliates and subsidiaries
• advertising networks
• data analytics providers
• social networks• service providers
• advisors and agents
• government entities and law enforcement
• affiliates and subsidiaries
• data analytics providers
• payment processors
"





Commercial Information




Includes records of products or services purchased, obtained, or considered, or other purchasing or use histories or tendencies.




YES NO • service providers
• advisors and agents
• government entities and law enforcement
• affiliates and subsidiaries
• data analytics providers
Usage Data




Includes browsing history, clickstream data, search history, access logs and other usage data and information regarding an individual’s interaction with our websites, mobile apps and other Services, and our marketing emails and online ads.




YES YES • service providers
• advisors and agents
• government entities and law enforcement
• affiliates and subsidiaries
• data analytics providers
• payment processors
Geolocation Data Includes precise location information about a particular individual or device.




YES NO • service providers
• advisors and agents
• government entities and law enforcement
• affiliates and subsidiaries
• data analytics providers
• payment processors
Audio, Video and Electronic Data Includes electronic, visual, or similar information such as photographs, images and videos (e.g., that you provide us or tag us in on your social media posts) and call recordings (e.g., of customer support calls).




YES NO • service providers
• advisors and agents
• government entities and law enforcement
• affiliates and subsidiaries
• data analytics providers
• payment processors




Protected Classifications




Includes characteristics of protected classifications under applicable federal federal and California laws, such as information that you voluntarily include in your account profile (e.g., gender, marital status).




YES NO • service providers
• advisors and agents
• government entities and law enforcement
• affiliates and subsidiaries
• data analytics providers
• payment processors




Inferences




Includes inferences drawn from other personal information that we collect to create a profile reflecting an individual’s preferences, characteristics, predispositions, behavior, attitudes, intelligence, abilities or aptitudes. For example, we may analyze personal information in order to identify the offers and information that may be most relevant to customers, so that we can better reach them with relevant offers and ads.




YES NO • service providers
• advisors and agents
• government entities and law enforcement
• affiliates and subsidiaries
• data analytics providers
• payment processors




California Residents’ Rights

CCPA Rights. In general, California residents have the following rights with respect to their personal information:

  • Do-not-sell to opt-out of our sale of their personal information. While we may “sell” personal information as defined by the CCPA, we do not sell personal information about California consumers who we know are younger than 16 years old. California residents may opt out of sales of their personal information by us, by submitting a request to exercise your rights below.
  • Right of deletion: to request deletion of their personal information that we have collected about them and to have such personal information deleted (without charge), subject to certain exceptions.
  • Right to know: with respect to the personal information we have collected about them in the prior 12 months, to require that we disclose the following to them (up to twice per year and subject to certain exemptions):
  • categories of personal information collected;
  • categories of sources of personal information;
  • categories of personal information about them we have disclosed for a business purpose or sold;
  • categories of third parties to whom we have sold or disclosed for a business purpose their personal information;
  • the business or commercial purposes for collecting or selling personal information; and
  • a copy of the specific pieces of personal information we have collected about them.
  • Right to non-discrimination: the right not to be subject to discriminatory treatment for exercising their rights under the CCPA.

 Submitting CCPA Requests.  California residents may submit CCPA requests to opt out of sales, requests to know (access) and requests to delete their personal information through one of the following methods:

  • Online using the following link 
  • Exercise your Rights
  • Via email by sending an email to legal@bokksu.com

When you submit a request to know or a request to delete, we will take steps to verify your request by matching the information provided by you with the information we have in our records. You must complete all required fields on our webform or otherwise provide us with an picture of your ID with California Address and Utility Bill to verify your request. In some cases, we may request additional information in order to verify your request or where necessary to process your request. If we are unable to adequately verify a request, we will notify the requestor. Authorized agents may initiate a request on behalf of another individual by contacting us at legal@bokksu.com; authorized agents will be required to provide proof of their authorization and we may also require that the relevant consumer directly verify their identity and the authority of the authorized agent.   

 

Financial Incentives. We may make available certain programs or offerings that are considered “financial incentives” under the CCPA. For example, we may offer discounts to you and your friends when you refer a friend to Bokksu. We also offer Bokksu Rewards points when you provide us with information, make purchases, or interact with us on social media. The categories of personal information implicated by these financial incentives include: Identifiers, Customer Records, Commercial Information, and Audio, Video and Electronic Data. Information on how to join Bokksu Rewards or earn discounts or loyalty points is available at https://www.bokksu.com/pages/loyalty. You may withdraw from Bokksu Rewards by contacting us at legal@bokksu.com.

 

We generally do not assign a monetary value to the information that we collect about you and strive to only use that information to further our business in accordance with our Privacy Policy; to the extent that we are required to assign a monetary value to your personal information when we provide financial incentives to you, the personal information is equal to the value of the discount or financial incentive that we have provided to you. For example, if we offer you a discount for signing up for our email list, the value of the financial incentive would be the amount of the discount offered to you.

 

With respect to Bokksu Rewards, the value you receive in participating in our Bokksu Rewards is calculated by and depends on the amount you spend with us and/or nature of your interaction with us, with points awarded in accordance with the Bokksu Rewards terms in effect at that time. Points do not have monetary value, but each point can generally be redeemed for approximately $0.01 in rewards, but this may vary from time to time.

 

Your Privacy Rights Under California Shine the Light Law. Under California’s “Shine the Light” law (Cal. Civ. Code § 1798.83), California residents who provide us certain personal information are entitled to request and obtain from us, free of charge, information about the personal information (if any) we have shared with third parties for their own direct marketing use. Such requests may be made once per calendar year for information about any relevant third-party sharing in the prior calendar year. To submit a “Shine the Light” request, email us at legal@bokksu.com, and include in your request a current California address and your attestation that you are a California resident.

 

For more information about our privacy practices, you may contact us at legal@bokksu.com. 

  • An explanation of how the financial incentive or price or service difference is reasonably related to the value of the consumer’s data, including:
  • A good-faith estimate of the value of the consumer’s data that forms the basis for offering the financial incentive or price or service difference; and
  • A description of the method the business used to calculate the value of the consumer’s data.

 

Effective Date: This Privacy Policy is effective and was last updated on June 3, 2022.